King & King Architects
Promoting the oldest architectural firm in New York State.
To promote the anniversary of King & King Architects, the oldest architectural firm in New York state, Elizabeth created a direct-mail postcard campaign featuring local artist's interpretations of buildings designed throughout the firm's history. After interviewing scores of artists, she selected the finalists and ensured their work would form a balanced exhibit. She worked with the firm's key staff to plan the reception for clients to meet the artists and view the small exhibit. The campaign was well received and won a SMPS Award for direct-mail that was highlighted in Architectural Record magazine.
